Autor-Eugenia Benshimol

Hi! I’m Eugenia Benshimol Hoffmann, a 4th-year student of Digital Communications, Advertising, and Public Relations from Caracas, Venezuela; with a passion for storytelling, social media strategy, and graphic design. My studies, combined with hands-on experience, have allowed me to develop a strong foundation in brand communication, content creation, and digital marketing.

I have worked on social media management, visual storytelling, and campaign strategy, collaborating with brands across health, wellness, corporate, and retail sectors. As a social media manager, video editor and graphic designer, I have developed digital campaigns, optimized audience engagement, and created compelling visual content across multiple platforms.

My experience includes working with brands like Neurology Mobile, Walkia, Atresmedia and dentsu, focusing on brand positioning, influencer partnerships, and video production. I am always exploring new digital trends and consumer behaviors to come up with new innovative marketing strategies.

Proficient in Illustrator, Photoshop, InDesign, Premiere Pro, and Canva, fluent in Spanish and English, and with a B2 in French, I bring a global perspective to creative marketing solutions. My goal is to help brands tell their stories authentically, grow their online presence, and build meaningful connections with their audiences.