Mastering social media analytics requires perfect understanding of the different metrics and ratios that allow us to collect data and generate scorecards to see the performance of the actions implemented. In this sense, it is vitally important to learn which are the uses of each key performance indicator. After that, we must choose what type of KPI allows us to measure each objective.
Therefore, we offer you this test so you can assess how much you know about the main KPIs on social networks. Do you need more info? Do not hesitate to access our free online seminar on social media analytics where we explain, step by step, the main formulas for social media KPIs, as well as the tools and ways to calculate them.
Ready? This test, comprised of only 10 questions, will demonstrate how much you know about analytics on social networks. Good luck!
How has it been? Don’t forget you can follow more KPI knowledge thanks to the online seminar that we published for free through Facebook. With it, you can learn to calculate or measure ratios of social networks such as:
- Conversion Rate
Moreover, we analyze what is a KPI and how they are defined. Along with this, we also review the optimal methodology for measuring them, the differences between the main ratios and all the formulas that can be used in metrics such as engagement, based on available data and the needs of each brand or project.
Do you want to continue demonstrating your knowledge? Access other tests! We leave you a selection of those that might interest you more:
- Test The Cluetrain Manifesto
- Test about Strategic Marketing [English]
- Test sobre el ClueTrain Manifesto
Leave us your comments and suggestions to continue improving our tests and creating others that are of interest to you. We love learning together!