Lucile Corrand

Facebook’s reputation has been on the rock for a couple of years now. This is not the first scandal they have been in. However, what is impressive is the fact that users decide to stay on such networks full well knowing the negative practices that the company partakes in. This, in a way, shows how little users care about the information that t…[Leer más]

The use of hashtags is a way to get to the audience as the content is categorized. Using long-tail hashtags could be a big selling factor for small businesses as they would be using more specific hashtags for their product, depending on what it is. An example for that could be an ecological, plant based roll-on deodorant. For this, you will not…[Leer más]

The way people market their product or brand is constantly changing as it is always evolving. Nowadays, it is much more important for people to see their likes and interests in advertisement, and not from a mass media aspect. This last one consist on the 360º approach in which companies can reach a large amount of people, either their target…[Leer más]

If social media used blockchain, it would be almost near impossible to hack someone’s account, as it would be known thanks to the way the information is stored in each block, but also the spread of one’s information. Not only that, but it could also delete fake accounts created for trolling or bought accounts and likes used by certain influencers.…[Leer más]