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mmadrilley ha respondido al debate Ejemplos sobre branded content en el foro Communitools y su Comunidad hace 3 años, 6 meses
Thanks to the Branded Content campaigns we will be able to communicate the value proposition of our brand but in a different way, not intrusive and far from traditional advertising. With this type of marketing we are going to generate valuable content to try to attract the attention of our potential client so this way it will earn their…[Leer más]
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mmadrilley ha respondido al debate Diferencias entre landing page y microsite en el foro Communitools y su Comunidad hace 3 años, 6 meses
There is a clear difference between those two concepts:
Landing page it’s page on which a user lands who clicks on a previous advertisement. The user expands the information and can make a conversion directly, it can be a lead type conversion and it can have a form or a sale type and it is a page that can take you to buy.
On the other hand the…[Leer más]
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mmadrilley ha respondido al debate Deepfakes en redes sociales en el foro Communitools y su Comunidad hace 3 años, 10 meses
The deep fake can be something dangerous, manipulating the face and voice of the people to upload it in the social media so it will spread as something that people wont recognize if it false or its true. I also like the idea of having new programs developing with the aim of recognizing when its a deep fake or not, i think this will be key and…[Leer más]
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mmadrilley ha respondido al debate Deepfakes en redes sociales en el foro Communitools y su Comunidad hace 3 años, 10 meses
The deep fake can be something dangerous, manipulating the face and voice of the people to upload it in the social media so it will spread as something that people wont recognize if it false or its true. I also like the idea of having new programs developing with the aim of recognizing when its a deep fake or not, i think this will be key and…[Leer más]
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mmadrilley ha respondido al debate Publicidad política en redes sociales para manipular al electorado en el foro Communitools y su Comunidad hace 3 años, 10 meses
Of course I think its not an honorable action, they should gain votes by their own merit, like their campaigns, their measures… instead of using social media to get easy votes or opinions.
Every social platform has taken his own measures, Twitter for instance it will prohibit the political advertisement while Facebook will take another m…[Leer más]
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mmadrilley ha respondido al debate La teoría del long tail en redes sociales y la publicidad online: long tail hashtags y Google Ads en el foro Communitools y su Comunidad hace 3 años, 10 meses
1. Basically the competition in Hashtags are really high, if you use for instance on Instagram a hashtag that everyone is using it, probably your post wont be seen since there is a lot of competence and only the best one or the top 10 will be the ones with more efficiency or engagement, otherwise, if we use a long tail hashtag with more specific…[Leer más]
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mmadrilley ha respondido al debate Del Marketing 360º al Marketing de 6º en el foro Communitools y su Comunidad hace 3 años, 10 meses
El marketing ha cambiado por completo, ahora hablamos de nuevas técnicas o factores que antes no intervenían. Ya cada vez más estamos dejando de lado el inbound marketing (aquel que nos bombardea o que nos resulta incómodo o pesado) a sentirnos atraídos por la marca, lo que ofrece…
Nos interesamos más por la marca, cada vez nos hacemos más f…[Leer más]
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mmadrilley ha cambiado su imagen de perfil. hace 3 años, 12 meses
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mmadrilley ahora es un usuario registrado hace 3 años, 12 meses